EFAMA has published its 2025 industry Fact Book. 

This year’s edition includes an in-depth analysis of trends in the European investment fund industry (for 2024 and over the longer term) and an extensive overview of regulatory developments across 29 European countries. It also contains a series of info-boxes addressing some important regulatory topics EFAMA is actively working on, including Retail Investment, Sustainability Reporting, Securitisation, Financial Data Access, DEBRA, AI and Tokenisation.

EFAMA has published a new Investor Education brochure, titled “Invest Early, Achieve Big – Five questions on investing to build wealth over time”.

Two leading experts in the field of investor education - Professor Luigi Guiso and Anne Lester - provide insightful answers to five fundamental questions about investing.
In addition, five European citizens from diverse backgrounds, age groups, and careers share their personal experiences and approaches to investing in practice. 

EFAMA's 16th edition of its ‘Asset Management in Europe’ report provides an in-depth analysis of recent trends in the European asset management industry. It highlights the growth of retail and passive investing, and how asset managers finance the European economy. In addition to data on assets under management in investment funds and discretionary mandates, industry clients, asset allocation and industry organisation, this report addresses key industry questions, including: 
 

• What are the winning retail strategies for fund managers?
• What opportunities does increasing life expectancy present for asset managers?
• How strong is the demand from European insurers for private assets strategies?
• What approaches do asset managers take when investing in private markets?

EFAMA’s publication lays out the asset management sector’s policy priorities for the next five years, building on the in-depth expertise of our members. This includes practical recommendations for keeping Europe competitive and developing deeper, more integrated and liquid capital markets in Europe.   

Despite the growing interest and importance of sustainable investing, most EU citizens often find it difficult to navigate this relatively new investment landscape.

EFAMA has published a brochure in which we explore what sustainable investing is; what investment strategies are available; what impact you can have as on investor; what questions you should be asking your self and your financial advisor; and how to get started.

Financial literacy is essential for making sound decisions when managing savings. If European citizens do not understand financial concepts such as risk diversification, compound interest and real rate of return, they won’t know where to start or what to ask should they wish to invest their savings. A lack of sufficient financial literacy in most European countries helps explain why the vast majority of households don’t directly invest any of their savings in the capital markets.

EFAMA's Investor Education Platform has now produced an animated brochure titled ‘Investing for a better future – 5 tips to do more with your savings’ to help get people started with investing. It has been translated into several European languages.