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EFAMA Comments on the OECD/INFE consultation on the updated guidelines for the involvement of private and not-for-profit stakeholders in financial education

Investor Education
02 October 2026 | Policy Position
Investor Education
Family

EFAMA’s reply to the OECD/INFE consultation on the updated “Guidelines for private and not-for-profit stakeholders in financial education”

 

In this comment paper, EFAMA answers the two questions raised by the OECD/INFE, supports the updated guidelines and explores how the Guidelines could be further enhanced by covering: 

 

  • Strong recognition of industry associations as trusted intermediaries
  • Recognition of financial literacy as a public-interest activity
  • Recognition of multilingual and cross-border delivery models
  • Proportionate monitoring and evaluation
  • Clarification of the distinction between financial education and commercial promotion
  • Alignment with recognised competence frameworks.
  •  

Our recommendations build on EFAMA’s experience coordinating pan-European investor education activities through our Investor Education Platform, which we use to activate and coordinate our national associations and corporate members as local ambassadors in Europe and beyond.

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